Zokhrouf CGD Elyes Ben Charrada — Zokhrouf CGD
About me

Designer. Trainer. 20+ years of creative work.

Founder of Zokhrouf CGD studio, I support companies, institutions and professionals through design while sharing my experience with teams and future designers.

20 years
Elyes Ben Charrada
CNFCPP
Accredited Trainer
20+
years of design experience
100+
projects delivered
15+
brands and institutions supported
5
countries of operation

My story

A designer who never stopped learning

It all started in 2001 at Pylon Decisionware, with a screen, software and insatiable curiosity. Since then, I've worked in international insurance with Protegys (Paris, Tunis, London), led teams, delivered 300-page catalogs, and run campaigns for Citroën, EDF, Toyota and dozens of other brands.

In 2016, I founded Zokhrouf CGD, an independent design studio shaped by rigor, creativity and cultural openness. Since 2020, I have also supported professionals and teams as a CNFCPP-accredited trainer.

"Design is not just about making things beautiful. It's about making things right."
Let's work together →

20+ years of experience

Career timeline

2025 → Present
Volunteer Lecturer — The Art of Typography
Islamic University of Gaza · Remote
2020 → Present
CNFCPP-accredited Trainer
Freelance · Tunisia & France · Doranco Trainer
2016 → Present
Founder — Zokhrouf CGD
Design studio · Art direction · Motion design
2008 — 2016
Graphic Studio Manager & Senior Designer
Protegys Insurance · Detandt Simon · Paris / Tunis / London
2001 — 2008
Beginnings — Web & Print Design
Pylon Decisionware · IMG SA · Tunisia

Professions & Skills

What I actually do

My fields of work

01
Art Direction
Design and supervision of the overall creative vision of a project or brand.
PhotoshopIllustratorInDesign
02
Visual Identity Design
Logos, brand guidelines and coherent visual systems for lasting brands.
IllustratorPhotoshop
03
Motion Design & Video
Animation, motion graphics, event teasers and video content for digital.
After EffectsPremiere
04
Typography & Layout
Editorial composition, typographic hierarchy, catalogs and print publications.
InDesignIllustrator
05
UI/UX Design
User interfaces, wireframes, prototypes and user-centered digital experience.
Adobe XDPhotoshop
06
Professional Training
CNFCPP-accredited trainer. In-company, retraining, skills development.
InDesignPhotoshopIllustratorAfter Effects
07
Design & Artificial Intelligence
Integration of AI tools into the creative process. Course in preparation: understanding, using and supervising AI in graphic design professions.
Adobe FireflyMidjourneyChatGPTGenerative AI

Certifications

Official recognition

CNFCPP · Tunisie
Accredited Trainer
Tunisian professional accreditation supporting my work as a trainer for companies and training organizations.
Google · Coursera
Google UX Design Certificate
Google certification in UX design. Covers user research, wireframing, prototyping, and usability testing according to international industry standards.
Experience · 20+ years
Adobe Suite Senior Expert
Complete mastery of the Adobe suite: Photoshop, Illustrator, InDesign, After Effects, XD, Dimension, Acrobat, Premiere. 7 software tools used daily for more than 15 years.
🕊️

Humanitarian & educational commitment

Volunteer lecturer — Islamic University of Gaza

Since 2025, I have volunteered to teach "The Art of Typography" remotely at the Islamic University of Gaza. Sharing knowledge remains essential, even in the most difficult circumstances.

2025
Ongoing

They testify

Teaching through a learner’s eyes

"

Very professional graphic designer passionate about his craft. A real pleasure working with Elyes Design.

Arouna DargaAD
Arouna Darga
Client — Africa
Dargatech · Fasun
"

A very professional, available and attentive graphic designer who delivers results that exceed your expectations.

Laurent Pichon de BuryLP
Laurent Pichon de Bury
Client — France
Lausane Nutrition

Beyond design

Amateur beekeeper — another school of observation

🐝 Beekeeping
Elyes Ben Charrada — Amateur beekeeper

Outside the studio, I am an amateur beekeeper. Beekeeping teaches me to observe before acting, understand a system as a whole and respect its rhythm — principles that also shape my design practice.

"Like design, beekeeping requires observing before acting, understanding the system before intervening — and accepting that perfection does not belong to the craftsperson."

Ready to collaborate?

Design · Training · Consulting · Reply within 24h

Contact me → View my portfolio